Dwight Garner, Salon's book editor, had an excellent piece recently in that publication called "Crisis in Critville: Why you can't trust book reviews." The focus of his piece is on literary critics, but there is some of it that is also applicable to us over here in the genre ghetto.
Garner begins by quoting George Orwell's wonderful essay, "Confessions of a Book Reviewer," a favorite of mine:
In a tart and clear-eyed essay he titled "Confessions of a Book Reviewer," George Orwell once wrote that it is "almost impossible to mention books in bulk without grossly overpraising the great majority of them." And he added, perhaps unnecessarily: "Until one has some kind of professional relationship with books one does not discover how bad the majority of them are."
Garner then examines Orwell's thesis and the state of book reviewing today with a series of questions and answers. A couple of his points particularly struck me, so I thought I'd share them, along with my reactions.
Q. If Orwell's thesis about critics "grossly overpraising" books is still true, how can I test it?
A. The next time you bump into a book critic at a party, ask what he or she has read in the past six months that's really blown their hair back, that they've really admired. Chances are they'll be stumped -- at least long enough for you to refill your drink -- even if they've written a heap of glowing reviews during that time...I propose a new rule: Critics may only praise books they're willing to force their friends to read.
This is painfully true, I'm sorry to say. When you review a lot of books, as I do, you too often find yourself writing things that, in retrospect at least, are exaggerated. I don't think it's deliberate. (It's not deliberate on my part, anyway.) But it can be easy to get carried away when you're writing a review, especially if you're doing so on deadline and are pressed for time. Often, I think it's necessary to let a book sit for a while before you can write about it with the requisite dispassion. Unfortunately, that's not always possible.
Garner attributes this overpraise to a pair of factors: literary grade inflation ("Critics read so much gray, mealy, well-intentioned schlock that anyone who is halfway readable...begins to seem like a Writer for the Ages.") and laziness ("It's far easier to write a positive review than a negative one.").
I think that the latter may come in to play infrequently, but the former is really what does it for me. So many of the books I see are so bad that when I find something that is at least reasonably good, I sometimes get carried away. I try to be cognizant of this and ward it off, but it still happens on occasion.
There have been times that I've looked back at reviews I've written and thought to myself, "Did I really write that? About that book?" And there have also been times when I had the opposite reaction, when I realize that I minimized a book that I subsequently realized was better than I gave it credit for. Needless to say, this is an imprecise business.
The good news is that neither of these happens to me very often. I probably am too generous at times with some of the books I write about, but for the most part I think I'm fair and honest in my reactions, and that I justify what I write. That is what I always strive for.
Q. Can I trust book blurbs?
A. Are you kidding? One true story, among many: This writer once reviewed a moderately bad novel titled "No Regrets," by a woman named Fern Kupfer, for a national magazine. (Okay, it was the Village Voice.) I referred to Kupfer's novel, in what I then thought of as a nifty stab, as "the best example yet of what can only be called Vintage Contemporary Lite." (This was in the late '80s, when Vintage Contemporaries were in vogue.) When the paperback came out, I was blurbed thusly: "The best example yet of what can only be called vintage contemporary life." Small "v", small "c", no "Lite." Talk about Orwellian. Ask your local book critic for his or her horror stories.
Here's my story. The book in question was James Patterson's The Big Bad Wolf, which I reviewed for the Chicago Sun-Times. I wrote:
"James Patterson has mastered the art (if you can call it that) of writing mindless, page-turning best sellers that sell millions of copies, then disappear as quickly as last night's fast-food meal."
You can probably see where this one is going. Here is the blurb as it wound up in the paperback edition:
"James Patterson has mastered the art...of writing...page-turning best sellers."
I don't have a copy on-hand, but I'm pretty sure they did leave in the ellipses. (It would be dishonest to omit them.) I think that's the only time that a review of my has edited to the extent that it significantly changed the meaning of what I wrote.
Hyperion did truncate my review of J.A. Konrath's Whiskey Sour, but it wasn't as egregious. Writing for the Sun-Times, I said it was "the best debut of the year so far." It ended up on the cover of the paperback as "the best debut of the year." I didn't really have a problem with that, though, because the book was among my picks for the best debut and was as close to "the best" as any of them.
Q. Do critics try to get blurbed?
A. Only those who are aspiring to be Joel Siegel or, on a somewhat loftier plane, Michiko Kakutani. But here's a game you can play: The next time you're in a bookstore in a major city, preferably New York, scan for the book critics hovering by the "new paperbacks" table. (Critics look just about how you'd expect them to look -- a little pale, a little paunchy, a little ink-stained wretchy.) No, they're not buying books. They get those for free. They're checking to see if their reviews are blurbed on the backs of new arrivals. If they are blurbed, critics worry they're becoming Gene Siskel. If they aren't, critics worry they're not on the map.
The part about the critics huddled near the new releases section of the bookstore searching for their blurbs made me laugh out loud. It's so true! The first thing I do every time I visit a bookstore is make my way for the paperbacks and start scanning the covers.
I get blurbed a lot, so more often than not I find a new one. I'll admit, it's a nice little ego stroke. (Granted, the blurbs never have my name on them. They're always attributed to "Chicago Sun-Times" or "Boston Globe" or whatever. But I know they're me.)
I don't try to write blurbable reviews, but I am conscious of the fact that the kinds of phrases that get blurbed are also likely to be the kinds of things that readers want to know. If a book is a "fast-paced debut" or a "crackling new thriller," that is information readers are looking for.
Phrases like that function as a kind of shorthand, and though they may be a little on the trite side, they're unavoidable. When I'm reviewing 5 books in an 800-word column, I don't have a lot of time to beat around the bush.
I do try to avoid clichés in my reviews whenever possible ("This book will keep you up all night!"), but I also try to write in punchy, active sentences, because that's what my readers are looking for. In the end, that probably makes me more blurbable than some people, but it's by accident, not design.
The thing I always recommend to readers when it comes to book reviews is to spend a little time reading various critics until you find a person (or persons) who writes fairly frequently, seems to be someone you can trust, and has taste that's similar to yours. If you can find someone like that, then their reviews can really be valuable to you. Just blindly picking up a review, though, without knowing anything about the critic isn't nearly as useful.
Oh, and one more thing. If I praise a book in print, you can rest assured that I'm willing to force my friends to read it.
Hmmm...you think maybe that's why nobody will accept my dinner invitations?